Durban – Whatever the occasion or ensemble, menswear designer Paledi Segapo firmly sticks to his fashion belief that “you should always be adorned in clothes that are in synch with your personality. Trying way too hard to emulate someone else’s fashion DNA can almost be like fashion suicide.”
The designer, entrepreneur, owner, and fashion columnist is enjoying his spot as one of this year’s eight Vodacom Durban July Invited Designers.
“Horseracing events are sophisticated, full of grandeur and are synonymous with fashion,” said the energetic Johannesburg designer. “It is for this reason that it is essential to be part of such an event filled with grandiose and style.”
Segapo has some magic up his sleeve for the high-end fashion. “Avoid fakes and rather opt for designer or bespoke choices.” And don’t forget to look down before you walk out, shoes can make or break your outfit.
“For an event of this nature, a true fashionista knows when to stay away from clothes that resemble those picked from a rail in a shop or clothes that scream costume,” expressed the daring designer.
This year’s “Big Screen” theme is a call back to the classic screen queens like Liz Taylor in Cleopatra or leading men like Robert De Niro in Casino.
“But please don’t think James Bond, the penguin look is so dull for horseracing events,” added Segapo.
Sagepo has carved a name for himself in the flashing lights of SA fashion since his genesis in 2007. His designs have a classic, modern, and provocative feel and in 2010 he established his own unique PALSE brand.
According to Segapo, fashion lovers wanting to beat the winter blues should pick colours like ox blood red, dark brown, beige and choose fabrics like velvet, tweed, tartan and milton.
Men trying to navigate their race day attire are in safe hands, just follow Segapo’s advice and you will be the star of the show.
The 2014 Vodacom Durban July will be staged at Greyville racecourse on Saturday 5 July 2014. More information can be found at http://www.vodacomdurbanjuly.co.za